A bit about my background, approach and experience

A transdisciplinary designer, closing the gap between forward-thinking ideas, unmet user needs and strategic business goals.

Story

I've always enjoyed envisioning and designing for what tomorrow could or should be. Every day starts at zero for me, usually involves the question: "What if this happened?" and ends with achieving something.

I was most recently working at Royal College of Arts, Design Age Institute, in London. I helped 5+ companies move closer to bringing their business product ideas to market. Before that, I worked in Singapore, for LIXIL - one of the world's largest water and housing technology companies. I led a dedicated team of 8 designers focused on enhancing kitchen & bathroom experiences across 3 brands for over 1 billion customers across EMEA, USA & APAC.

Before joining LIXIL, I spent several years with award-winning design & innovation agencies, and tech teams in Asia & Europe. I worked with high profile clients including Vodafone, Helly Hansen, and Logitech — I was the first design-hire at music entertainment startup, Electric Jukebox, now known as ROXI. I led all of our design output. From Hardware to Software, including the User Experience, User Research, Industrial Design and CMF, Packaging and marketing assets. I was the 2nd hire and the company grew to 50 whilst there.

My thirst for diversity and global taste has helped cultivate a range of experiences, backgrounds and expertise that bridges disciplines and spans industries—including travel, consumer, retail, energy, mobility, packaging, finance, and many more. Over the years I’ve worked with early-stage startups, to FTSE 100 companies.

I'm a British-born, Caribbean descendant currently living in London, UK. An avid traveller, ex-amateur boxer, and enthusiast of cycling & hiking.

Projects With